SimpleSense reads your full order history and hands you a short, ranked list of moves — the VIPs to over-serve, the geo pockets to own, the discounts quietly eating your margin — before the season, not after it.
Built for candle and home-fragrance brands that graduated from markets to a real store. Free audit first; upgrade only if it makes you money.
Every figure below is computed by SimpleSense’s real analysis pipeline on a synthetic demo store, not hand-written — the same pipeline that reads your own data.
Gift-buyers → repeat buyers
58.6% of last Q4’s buyers purchased exactly once → capture the recipient, not just the giver: insert-card flow + a January "for you this time" campaign to 9588 customers.
The discount treadmill
26.2% of revenue transacted with a code at an average 6.6% discount → kill the always-on code, gate discounts behind email/SMS opt-in before Q4 spend starts.
Own your metro
100% of geocoded revenue is within 5 miles of the studio → local-gift positioning + pickup for December procrastinators beats national shipping-deadline panic.
The free plan shows your top moves. Basic unlocks the full ranked list, geo + Pareto detail, and segment exports.
Connect Shopify in one click. Simple Sense ingests your full order, customer, and product history — 3–5 years — read-only.
Deterministic analyzers surface the non-obvious — geographic concentration, under-served VIPs, the SKU losing money.
The few highest-ROI moves land in one read, ranked by expected impact — the pattern, why it matters, exactly what to do.
We sell wholesale too — does that mess up the analysis?
No — wholesale orders are included in the same computed metrics as any other channel; nothing is excluded or double-counted.
Our Q4 is everything — when’s the right time to run this?
Now. Moves need runway before the season — the earlier you see the gaps, the more time you have to close them before Q4 spend starts.
We’re small ($1–2M) — is this overkill?
No — the free audit works from your existing order history regardless of size, and shows your top 3 moves at no cost.
What exactly connects, and can you break our store?
Access is read-only. We never write to your Shopify store, and your token is encrypted at rest.
Do you tell us what AI assistants say when people ask for candle recommendations?
Yes — that’s AnswerShelf, our paired audit: share of voice, first-mention rate, sentiment, and the exact pages models cite when they recommend a candle brand.
Built by an operator who has run stores like SelectBlinds, Art Van, and Conn’s.