Pet brands & boutiques

Your regulars keep the lights on. Do you know who they are?

SimpleSense reads your whole store — online orders, local pickup, all of it — and tells you the few moves that grow repeat business this week. What to do, why, and the dollar impact.

Built for independent pet brands doing $1M–$15M. No dashboards to learn. No GMV tax.

Get your free auditSee a sample pet brands & boutiques audit
Sample audit

Desert Paws Supply Co.a synthetic demo store.

Every figure below is computed by SimpleSense’s real analysis pipeline on a synthetic demo store, not hand-written — the same pipeline that reads your own data.

move

The regulars you haven’t met

44% of your revenue comes from your top 20% of customers, and roughly 8484 of them aren’t in any retention flow → build the exact VIP segment (one-click export), launch a replenishment flow timed to your 77-day reorder cycle.

move

The 5-mile goldmine

100% of your geocoded revenue sits within 5 miles of your stores → geo-fence Meta/Google to that radius, turn on local pickup, stop paying national CPMs for neighbors.

move

Subscription leak

An estimated 521 subscribers lapse every quarter, worth roughly $141,174/yr → winback flow with a pickup-day incentive, not a blanket discount.

3 more moves found in your data

The free plan shows your top moves. Basic unlocks the full ranked list, geo + Pareto detail, and segment exports.

See plans
Built for stores like yours

Not a generic audit.

Repeat purchase is the whole game in pet — category benchmarks run 28–35%, and subscription-strong stores reach 40–60% — but most $1–15M stores can’t name their top-20% customers or what they’d respond to.
Source: Eightx
U.S. pet spending reached $158B in 2025 and is projected to reach $165B in 2026 — the growth is real; the question is whether yours is coming from new one-time buyers or compounding regulars.
Source: APPA
Boutiques with physical locations rarely know what share of online buyers live within driving distance — the highest-margin marketing they could run is the one they can’t see.
Editorial — not a statistical claim
How it works

From your data to your next move.

01

It reads everything you've already got.

Connect Shopify in one click. Simple Sense ingests your full order, customer, and product history — 3–5 years — read-only.

02

It finds the patterns that matter.

Deterministic analyzers surface the non-obvious — geographic concentration, under-served VIPs, the SKU losing money.

03

You get a ranked list of moves — and why.

The few highest-ROI moves land in one read, ranked by expected impact — the pattern, why it matters, exactly what to do.

Paired audit

Want the deep version?

Where the numbers come from

Cited, not invented.

Pet category repeat-purchase rate: 28–35%, up to 40–60% for subscription-strong brands
Source: Eightx
U.S. pet industry: $158B in 2025, projected $165B in 2026
Source: APPA
FAQ

Questions pet brands & boutiques ask.

Do you work with stores that sell in-person and online?

Yes — SimpleSense reads local pickup and physical-location data alongside online orders, and the geography analysis is built specifically for omnichannel stores.

We’re on Klaviyo — what do you actually check?

Retention X-Ray (our paired audit) reads your flow coverage, revenue-per-flow trend, list health, cadence, segment architecture, and discount dependency — all computed from your own account.

What data do you read, and can you see customer payment details?

No. Access is read-only, your Shopify token is encrypted at rest, and the model only ever receives aggregate metrics — never raw customer or payment records.

What does the free audit include vs. the paid plan?

Free shows your fixed top-3 moves from your latest run. Basic ($99/mo) unlocks the full ranked move list, geo + Pareto analysis, and Klaviyo/segment/SKU exports.

How is this different from our Shopify analytics tab?

Shopify analytics shows you what happened. SimpleSense tells you what to do next — ranked, with the dollar impact and the exact action, computed from your own numbers.

Built by an operator who has run the stores — 25 years in retail operations.

Why you can trust the numbers

Proof you can verify yourself.

Every number is earned
Each figure is computed from your own Shopify data. When the data to support a number isn’t there, we show “insufficient” — never a fabricated 0 or an estimate.
Encrypted, never logged
Your Shopify access token is encrypted at rest with AES-256-GCM and never logged. All traffic runs over TLS, and the database is encrypted at rest.
Your data stays yours
Every read and write is scoped to your store. One merchant’s data is never joined to another’s — not for analysis, not for anything.
The model only sees aggregates
SimpleSense sends the model aggregate metrics only — never raw customer records. And we don’t sell your store’s data.
See it before you commit
Get a free audit of your own store — real moves from your real numbers — with no credit card. Disconnect from Connections anytime and your ingested data is purged.
Built by an operator
SimpleSense is built by an operator who has run $1–15M Shopify stores — the moves are the ones a sharp operator would actually make.