Can I trust these numbers?
Every number is computed from your own Shopify data. When the data to support a figure isn’t there, we show “insufficient” rather than a fabricated 0 or an estimate — so you can trust what you act on.
Is the free audit really free?
Yes. The Free Audit costs $0 and needs no credit card. You connect Shopify in one click and see your store’s top 3 moves — each with what to do, why, and the dollar impact — built entirely from your own data.
What’s the difference between free and paid?
Free shows a fixed top 3 moves per run. Basic ($99/mo) unlocks the full ranked move list, geo + Pareto analysis, and Klaviyo / segment + SKU exports. Pro ($299/mo) adds one-click execution, full cohort / LTV and outcomes, multi-store, and API access.
Is my store’s data safe and private?
Your Shopify access token is encrypted at rest (AES-256-GCM) and never logged, all traffic runs over TLS, and the database is encrypted at rest. Your data is strictly scoped to your store and never joined to another merchant’s. The model only ever receives aggregate metrics, never raw customer records — and we don’t sell your data.
How do I get started?
Connect Shopify with a one-click OAuth and your first moves land in minutes. The free audit needs no credit card, so you can see real output before deciding anything.
Why is geo + Pareto in Basic and not Pro?
Geo + Pareto is the omnichannel wedge — the fastest way to see where your revenue actually concentrates — so we put it in Basic on purpose, not behind the top tier. Pro earns its price on execution, depth, and scale instead.
Can I delete my data?
Yes. Disconnecting from the Connections screen purges the data we’ve ingested. For a full export or complete deletion, email us and we’ll handle it.
How does billing work?
Basic and Pro are billed monthly at a flat rate — $99 and $299 — and the price never scales with your GMV. You start entirely free with no card; you only enter billing details when you choose a paid plan.